Design Checklist
Members of Alpha Kappa Alpha practice before perfoming at the step show at Dowing Student Union on Friday night. Ian Maule/Herald
Preferred Formats
Packaged Adobe InDesign
Adobe Illustrator (.ai)
Adobe EPS (.eps)
Other Accepted Formats*
JPEG
PNG (online only)
GIF (online only)
*Size and settings must be correct for publication. We are not able to adjust the settings from these formats.
Rejected Formats:
Microsoft Word
Publisher
Powerpoint
Excel
Pages
Quark Express
Deadline Policy
Print-ready advertisements designed by a client must be received by 4 p.m. on the artwork deadlines specified throughout this media kit. Art can be sent to your advertising consultant or to the art director at: cherrycreative@wku.edu.
Artwork sent after deadline for print publications is at risk of not running, and the client will still be charged.
Required Settings
Correct dimensions of selected advertisement
Print: CMYK color mode
Web: RGB color mode
Print: 300 PPI resolution
Web: 72 PPI resolution
All fonts outlined
All images embedded
Bleeds only when indictated
No printer’s marks
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